Cultural Understanding is Key
Anyone can google. We have spent years living abroad, immersing ourselves in cultural knowledge that is so much deeper and more complex than anything you can gather on the internet.
We can also draw from our network of peers to seek out answers to complex issues you may have that go across geographies and specialties.
Save yourself the embarrassment and headache of a pr blunder
In this day and age, it is the respectful thing to do. It is the right thing to do. It is also the smart thing to do.
Spend the time and money in the beginning of the process of your project to save you more time, money and embarrassment in the end.
MAJOR AREAS OF WORK
Film and TV
We provide cultural research and dossiers for films and television shows that are seeking expert knowledge about possible global settings, culturally relevant plots lines, and met with writers and directors to answer questions.
In this global world, audiences want to see authentic, truthful, and honest portrayals of native people and global cultures. Also, global audiences can be leveraged to grow the foreign box office and those international audiences will appreciate seeing their cultures represented accurately.
We conduct qualitative and ethnographic research on television and advertising media strategies with regard to knowledge production and consumer understanding. Our work follows the way narrative structures the communication of information and its interpretation by audiences. We deal mainly with the key figures who produce the media (e.g. Executive Producers, Writers, and Directors) and analyzing the product itself. Our research method specialty includes questionnaires, interviews, focus groups, and audience analysis.
Typical Products Delivered to Clients
Dossiers on Cultures
Partnerships on Projects to Provide Advice and Expertise
Meeting with Key Team Members, Marketing Agencies, or Strategists for Q and A's
Script Consulting and Notes
Reviewing Product Materials and Pitches
On Set Consulting
Key Areas of Expertise
Globalization and Cultural Appropriation
Race, Ethnicity, and Gender
Diversity, Equity, Inclusion
Folklore and Mythology
Religion, Spirituality, and Symbolism
Food, Agriculture, and Cuisine
Human Rights and Labor Issues
Youth and Education
Performance and Ritual
Feelings and Emotions
Archaeology and Lithics
North American Native Tribes